Rulmeca is a real catch for consumers
The first reason why ESG is important for consumers lies in environmental sustainability. Consumers try to reduce their impact on the environment through their habits, starting from purchase. From this perspective, they tend to rely on companies aiming at their same goal. Rulmeca is a prime example in this sense since it invests in sustainable producing processes, use of renewable sources and daily eco-friendly initiatives to primarily reduce the waste of resources and pollution. Besides environmental protection, also social justice and ethical management are meaningful to consumers. There’s a spread tendency among purchasers to favor companies promoting respect for human rights, inclusivity and refusal of any kind of discrimination, meritocracy, equal salary, transparency and legal compliance. Rulmeca makes all these principles part of its corporate culture and governance decisions in order to enhance its brand reputation and build trusting and loyal customer relationships.